With specialist knowledge of the graduate market and experience in delivering graduate solutions across all industry sectors, Gradient has the know-how to ensure you are heard above the noise of the competition. We develop a value proposition that is continually reinforced at every touch point from advertising and web site to candidate care, selection and on-boarding. We support you by providing a consistent graduate experience that will distinguish you from your competition.

By talking directly to graduates we know what they want and also the best way to communicate with them to engage them throughout the process. From innovative sourcing methodologies that include social media strategies to the design of a bespoke recruitment process that will fully meet your needs, graduates will be engaged from their first point of contact to their first day at work.

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Understanding what you want and knowing what they want ...

Through research we uncover what makes your company unique and match that to the needs of your target audience. The results form the foundation of the creative that is developed for your attraction campaign together with the overall process design.

Key features of our research capability include:

• Experienced Research Consultants ensuring research projects are tailored to meet your individual needs
• Multiple research methodologies including:
  • online surveys
  • focus groups
  • telephone interviews
  • face to face interviews
  • street surveys

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